Service-Based Guide: The Local Powerhouse
Featured Example: Wiz Cleaners (Liliana)
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LEARN MORE FROM LILIANA AND HER JOURNEY
The Strategy
Focus on "High Touch, High Trust." Service businesses live and die by local reputation.
The Blueprint
- Stage 1: Validate your service with 3 neighbors before buying equipment.
- Stage 2: Get liability insurance—essential when entering someone’s home.
- Stage 3: Use the "Founding Client" script to land 10 recurring weekly accounts.
The Liliana Lesson
She didn't buy a van first; she bought a vacuum and proved the demand.
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