Physical LocationĀ Guide: TheĀ Community Hub
Featured Example:Ā Robert Edwards Spazio Capelli Salon
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LEARN MORE FROM EDDY AND HIS JOURNEY
The Strategy
Overhead management and "The Team" (Stage 5). Brick-and-mortar requires strict financial discipline.
The Blueprint
- Stage 2: Focus heavily on the "Wall of Protection"—leases and physical liability are high-risk.
- Stage 4: Implement robust booking software to prevent "no-shows" from draining your revenue.
- Stage 5: Scale by hiring "fragmented" assistants to handle prep-work, increasing the owner's billable hours.
Eddy'sĀ Lesson
Your location is your billboard; make sure the "Engine" runs smoothly so you can focus on the craft.
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